What is significant about developments in Post-Cold War IR theory?
This essay will explore the significance of developments in post-Cold War International Relations theory. It wasn't surprising that the collapse of the Soviet bloc, arguably the third greatest cataclysm of the Twentieth Century and an event which drew a line under the Two World Wars, would pose some serious theoretical questions for International Relations. In order to do this the essay will be broken down into two sections. The first will analyse globalisation and the effect of it on Realism. The second the will analyse culture and its effect on Liberalism. As a result this will demonstrate, theoretically, that issues in post-Cold War international relations can be
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This increase in globalisation meant that culture was now an important factor in world politics. The West's culture seemed to make the world more as one by establishing common icons in such things as food, clothing and electronics. This is what Benjamin Barber referred to as McWorld (Coca-Cola, McDonalds, Nike, and Sony). This being said it didn't mean that everyone was becoming westernised. Globalisation drew influences from many other cultures and one has only to look at Disney to see how stories and images of local cultures have been absorbed into the globalised mainstream (Baylis and Smith 2001: 459). The goals of multinational corporations (MNCs) to succeed in these new markets also meant that they had to adapt to the local culture. This is called hybridisation and the use of hybridisation was seen by McDonalds not using beef in their hamburgers in India. As cultures were besieged by other cultures some started to repel this modernity. As Francis Fukuyama had clearly pointed out, there was localised resistance to globalisation on cultures and Islam was at the forefront of the rebellion. The West was seen as having an image of being arrogant, irresponsible and exploitative when dealing with other cultures. Some saw their traditional culture being overrun by the West's popular culture. As a result, to this so called neo-imperialism, some Islamic regimes, such as Saudi Arabia and Iran, sought to ban